Nissan continues expansion of its dealer network
Date: 09 Mar 2011
Nissan Motor India Pvt. Ltd. (NMIPL) has announced the opening of seven new dealerships across the country in an endeavour to achieve maximum customer outreach, in line with its growth strategy and long-term commitment to India. Nissan dealer network establishes itself in the cities of West Delhi, Karnal, Agra, Goa, Kolhapur, Secunderabad & Vadodara respectively.
With the opening of Sky Nissan in West Delhi; Malwa Nissan in Karnal; Atmaram Nissan in Agra; AM Nissan in Goa; SMG Nissan in Kolhapur; Fortune Nissan in Secunderabad & Aster Nissan in Vadodara, Nissan currently has 30 dealerships operational across the country. It marks the automotive major’s expansion strategy to reach commercial coverage in more than 70 pc of the national territory. Currently 14 states of the country have Nissan dealerships.
With the establishment of Sky Nissan kicking off in Delhi, it is the second in the National Capital after Nath Nissan. And with Fortune Nissan in Secunderabad, this will be Nissan’s third dealership in Andhra Pradesh after Hyderabad and Vijayawada.
Commenting on the new dealership openings, Kiminobu Tokuyama, M.D. & CEO, Nissan Motor India mentioned, “We are delighted to bring Nissan to more customers in India through our dealerships in the States of Delhi, Haryana, Uttar Pradesh, Goa, Maharashtra, Andhra Pradesh and in Gujarat. We are aware this is a very important phase of our journey and we stand by our commitment to provide Indian customers with a full range of products and services.”
Manoj Kumar, Vice President – Operations, Hover Automotive India, said, “We are extremely happy to open seven new dealerships in the cities of Karnal, Agra, Goa, Kolhapur, Vadodara, Secunderabad & West Delhi. With the valued patronage and support of our dealer partners, we hope to create a significant presence of Brand Nissan and provide total customer satisfaction with high-quality service standards.”
In the process of establishing the Nissan Brand in India, NMIPL - in partnership with Hover Automotive India, its marketing, sales, after-sales service and dealer development arm - is rapidly preparing its dealer network structure to support the up-coming growth in the country. The company today has 30 dealers operational across the country and aims to have more than 100 dealers by 2013.
The seven dealerships – Sky Nissan in West Delhi, Malwa Nissan in Karnal, Atmaram Nissan in Agra, AM Nissan in Goa, SMG Nissan in Kolhapur, Fortune Nissan in Secunderabad & Aster Nissan in Vadodara- have spacious showroom facilities with service area to cater to customers’ need for a quick and better service. The sales consultants and service teams at all the dealerships are trained personally by Nissan and Hover Automotive India to ensure a high level of customer satisfaction.